All About DSE
Dr. Seuss Enterprises
Global Impact
100%Profits to Charity
775 MilionBooks sold
Ranked #1In Children's Books
1.8 BillionAnnual Retail Sales
#1 Holiday IP
40 BillionImpressions Annually100% Profits to Charity
All Dr. Seuss Enterprises’ profits benefit charitable organizations that focus on causes such as education, health, science research, animal conservation, and the arts.








Guardians of Imagination
Our Mission
We promote and protect the literary and artistic works of Dr. Seuss, educating and entertaining generations around the world across every medium.
Dreaming Bigger
Our Vision
Our vision is to be a global leader in world-class content that sparks joyful learning and inspires hopeful futures.
A Timeline of Legacy
The Story of Theodor Geisel
Theodor Seuss Geisel was born in Springfield, Massachusetts on March 2, 1904. He entered Dartmouth College in 1921, where he first adopted the “Seuss” pen name while writing for the college humor magazine, Jack-O-Lantern.

Purpose & Possibility
Our Values
Education
Fun
Curiosity
Imagination
Creativity
Community
Supplier Code of Conduct
Dr. Seuss Enterprises strives to conduct itself with high ethical and business standards, and expects the same from its licensees. Dr. Seuss expects Suppliers to conduct their businesses lawfully, ethically and with integrity in their relationships, practices, sourcing and operations.




